Golf clubs should try to be inventive or innovative in terms of what packages they offer golfers.
Busy lifestyles, families and financial commitments can all be a barrier and it is vital that golf clubs address these issues and try to supply golfers with a range of membership options, as this will appeal to a wider group of golfers and may determine which golf club a new golfer will join.
This section of the Toolkit includes information on:
- What golfers want from their membership.
- Overcoming barriers to golf club membership.
- Types of membership packages.
Download Section 5 of the Toolkit.